About this Endnote
If your role revolves around UX, you're probably used to thinking about things like attention, forgetting, how much information people can deal with at once, why it’s worth being hung up about the space between things and the direction things are shown in, words, ambiguity, cognitive bias, and the effect of prior knowledge on how things are interpreted.
These things are equally relevant when we interact with colleagues and clients in the process of making design decisions. And although everyone knows that poorly-designed interactions are frustrating, we as UX designers often experience internal information design practices that make our toes curl.
How can we use what we know about cognitive psychology to improve design conversations, and be less frustrated as user experience professionals? And how do we do that without appearing to be creepy and Machiavellian when all we want to do is make the world a better place?
About the Speaker
Chris has given up trying to explain what she does, but let's agree that it's interaction and service design.
Originally an academic psychologist, Chris is interested in attention management, and how to design information so it's understood and remembered. You might know Chris from her work on GOV.UK services, though she has done other, lower-profile work too (from storyboarding an animation for the British Thyroid Foundation to nerding out on ontology for the BBC).
Chris moved to Norway a couple of years ago, and has not yet been asked to leave.