15-16 March 2018

thestudio, Manchester

Uh oh, the future is here! Designing for the future

Session type:
Case Study

Session duration:
45 minutes

Presented by:

Basak Haznedaroglu


About this Case Study

This session covers novel interaction models, the design foundations of smart sensing, machine learning and decision making and dives deep into how to humanise these future technologies. It provides guiding principles for designers to become future-proof-designers that are ready to reinvent the future.

We are living in the era of smart now. Passive objects in our everyday life are gaining a digital voice, the ability to sense, interpret, communicate, articulate, negotiate and make decisions on our behalf. They are being reinvented with digital sensing, computing and communication capabilities. Objects are becoming agents of information that stream data regarding their statuses and surroundings.

In this new era, some thinkers argue that experience design discipline will dissolve as the screens and applications are disappearing and becoming more ubiquitous. Will UX exist in the future? Will robots do our jobs instead? Why bother designing an interface to book a flight when a conversational bot or artificial intelligence assistants can handle the experience?

These questions are very unsettling for us to internalise as designers. Are we being eliminated? Are we irrelevant now? The answer is NO! Our discipline is evolving and continuing to challenge the technology to think above and beyond. And, as future-proof designers, we have a holistic view of end-to-end service design with unique execution of human psychology and behaviour science theories and methods.

In this session, we'll be exploring the principles and methodologies for designing novel interactions and crafting smart experiences for the future. Here's an outline of the guiding principles that dive deeper into how to become a future-proof designer:

  1. Speak human
  2. Craft the context
  3. Be relevant
  4. Strive for effortless experiences
  5. Think like an industrial designer

About the Speaker

Basak is a multi-disciplinary thinker, educator, designer and mentor for several start-ups across the globe. Currently a senior design Manager at microsoft in Berlin, and previously at Foursquare in New York, she explores the relationship between media, technology and the human element. She is a huge believer in how design, code and storytelling can synthesise into meaningful and intuitive products and services.

She has crafted digital experiences for global brands, organisations, and tech companies such as Puma, Red Cross and LG electronics. When not designing interfaces, she travels, takes pictures and experiments with creative writing.


See the full programme

full programme