15-16 March 2018

thestudio, Manchester

How to redesign experience on myFT with real customer insight

Session type:
Lightning Talk

Session duration:
10 minutes

Presented by:

Olga Shevchenko

Financial Times

About this Lightning Talk

How do you combine insights from data on how people use the product with qualitative research to design and build a great experience? Tune into this lightning talk to find out tips and tricks based on the example of redesigning a customisable section of ft.com.

About the Speaker

Olga is a passionate, experienced user-centered designer creating products and services that help people achieve their goals, and make a difference in their lives. She moved from the Ukraine to London almost 4 years ago and has since delivered innovative projects, collaborating with blue chip brands like O2, MTV and Shazam.

Olga joined FT in August 2016, and works in a team that delivers customised news to FT readers. She enjoys yoga, travelling, watercolour painting, learning Italian and takes part in various volunteering activities.

See the full programme

full programme