About this Lightning Talk
How do you combine insights from data on how people use the product with qualitative research to design and build a great experience? Tune into this lightning talk to find out tips and tricks based on the example of redesigning a customisable section of ft.com.
About the Speaker
Olga is a passionate, experienced user-centered designer creating products and services that help people achieve their goals, and make a difference in their lives. She moved from the Ukraine to London almost 4 years ago and has since delivered innovative projects, collaborating with blue chip brands like O2, MTV and Shazam.
Olga joined FT in August 2016, and works in a team that delivers customised news to FT readers. She enjoys yoga, travelling, watercolour painting, learning Italian and takes part in various volunteering activities.